The Value of Your Brand | Where your heart is now

The Value of Your Brand

December 15, 2017

Earrings: Saks Off Fifth, similar here Sweater: Chicwish sold out, similar here c/o Jeans: Flying Monkey c/o Bag: Henri Bendel c/o Boots: Forever 21, almost identical here

Knowing the value in your brand is extremely important to succeed. In my case, my brand is me and what I love and truly believe in. Being a blogger, companies send me their products to use and post. I promised myself from the beginning that I would never post something no matter what I got if it was not on brand for me. 

Last week, a company and I agreed upon me posting their product to social media. I had not tried their product before (this was my mistake). But I signed the contract anyways. Upon receiving the product, I absolutely hated it. There was nothing I liked about it. However, I had signed a contract and they were paying me. I just knew I couldn't post it. I didn't want to share something with my readers that I knew myself I would never use again. I emailed them and shared my feelings. They were so nice and agreed that they wouldn't want me to post something I wasn't in support of as it would be inauthentic. 

I just want you guys to know that even though one company says yes they will pay you, don't just say yes if you don't fully support their product. KNOW YOUR WORTH. Know the value of your brand. 

Photography: Photo 243


  1. Woo Hoo Girl Boss!! Love this outfit and location of the shoot.
    More importantly, I LOVE your post and your honesty :)

  2. Love those boots! They are adorable!

    Xo Mindy

  3. I love your look! Such a great pair of pants, they look great on you!


  4. You're totally right, it's all about being true to yourself. Love this whole look too!!

  5. It's so great that the company understood and appreciated you being honest. You have to stick to your brand girl!

    Megan |

  6. Yes! And because of this your audience knows if you genuinely love the products you talk about. Love you sticking to your guns girl!

  7. So true! Love that you shared this!

  8. yes to staying true to yourself! It's so important and your readers can definitely tell if you don't totally love something.

    xo, Laura

  9. Love this post Nicole! Couldn't agree more about knowing the value of your brand!

  10. A very important reminder! Thank you for your transparency!

  11. Lova all you look! The sweater, the boot.

    Kiss Prom ~ ~


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